Tags: Revenue Architecture, B2B Growth, Jacco van der Kooij, GTM Strategy, SaaS Sales, Customer Success, Marketing Alignment, Revenue Operations, Business Strategy, ForbesBooks

Revenue Architecture by Jacco van der Kooij – 9798218964931 - Hardcover

By: WINNING BY DESIGN Availability: In Stock Condition: Brand New.

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Revenue Architecture by Jacco van der Kooij (Hardcover, 2023) – ISBN 9798218964931Revenue Architecture introduces a new era of B2B growth strategy — one where marketing, sales, and customer success function as a single, coordinated system. Written by Jacco van der Kooij, founder of Winning..
  • Type: Hardcover Book.
  • Publisher: Winning by Design
  • Language : English

Revenue Architecture by Jacco van der Kooij (Hardcover, 2023) – ISBN 9798218964931

Revenue Architecture introduces a new era of B2B growth strategy — one where marketing, sales, and customer success function as a single, coordinated system. Written by Jacco van der Kooij, founder of Winning by Design, this ForbesBooks release reveals a scientific, repeatable approach to building predictable and sustainable revenue engines for modern SaaS and enterprise organisations.

Product Details

  • Title: Revenue Architecture
  • Author: Jacco van der Kooij
  • Publisher: ForbesBooks
  • Publication Date: 10 October 2023
  • ISBN-13: 9798218964931
  • Format: Hardcover / Business Strategy
  • Pages: 320
  • Price: £43.99
  • Availability: In Stock | Free UK & EU Shipping

This playbook provides the architecture behind high-performing revenue organisations — breaking down how recurring revenue models, buyer journeys, and data-driven GTM frameworks interconnect. It offers a blueprint for designing your company’s revenue operations like a system — measurable, repeatable, and scalable.

Key Features

  • Systems Thinking for Growth: Applies engineering logic to marketing, sales, and customer success.
  • Scientific GTM Frameworks: Proven methods to model pipelines, conversion rates, and recurring revenue efficiency.
  • Cross-Functional Alignment: Aligns every team under a unified customer-centric operating model.
  • Scalable Playbooks: Real-world case studies from SaaS companies, start-ups, and enterprise environments.
  • Actionable Design: Tools for forecasting, diagnosing pipeline issues, and architecting long-term revenue health.

Table of Contents Highlights

  1. The Science of Revenue Architecture
  2. From Funnels to Flywheels
  3. Designing Recurring Revenue Models
  4. Customer Success as Core Architecture
  5. Building GTM Alignment and RevOps
  6. Revenue Diagnostics and Metrics
  7. Implementing Predictable Growth Systems

Who Should Read This Book?

  • Founders and business leaders designing scalable growth systems
  • Sales, marketing, and RevOps professionals
  • Investors, consultants, and GTM strategists
  • Executives in SaaS, B2B, and subscription-based models

Why Buy from BooksGoat UK?

  • Best Price: £43.99 vs RRP £57.99
  • Free UK & EU Shipping
  • Authentic ForbesBooks Edition verified ISBN 9798218964931
  • Eco-Friendly Packaging and fast UK dispatch

FAQs

Is this a sales or strategy book?
Both — it integrates sales, marketing, and customer success into a single, data-driven revenue system.
Does it include real company examples?
Yes — features frameworks and case studies from top B2B and SaaS organisations trained by Winning by Design.
Is it suitable for start-ups?
Yes — the principles scale from early-stage start-ups to large enterprise teams.

Final Call – Buy Now

Revenue Architecture is the definitive modern guide for designing, aligning, and scaling B2B revenue systems. Order today from BooksGoat.co.uk for £43.99. Free UK & EU shipping included.

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